May 16th, 2026
July 3rd, 2026
July 4th, 2026
August 8th & 9th, 2026
September 5th, 2026
October 10th, 2026
SPONSORSHIP OPPORTUNITIES
Bring dynamic, one-of-a-kind events to New Buffalo—drive new business, energize our community, and put your organization in the spotlight.
Become a Sponsor
Each year, New Buffalo draws many thousands of visitors from across the Midwest looking to enjoy Southwest Michigan’s sunny beaches and charming amenities. With a number of high-quality events placed on key weekends throughout 2026, we expect to see high attendance at each of our micro-festivals.
Exit One Events offers a number of partnership packages for businesses of all sizes, designed to put your brand front and center at our festivals and via our website and social media channels.
About New Buffalo
Located just 90 minutes from Chicago, New Buffalo, Michigan features beautiful beaches on the shore of Lake Michigan and a vibrant downtown with a wide variety of restaurants. There are also plenty of opportunities for recreation, including boating, bicycling along scenic routes and hiking nature trails.
Here you’ll discover local craft beer pubs, distilleries and wineries, as well as family-friendly attractions with activities for all ages. Whether you’re a music lover, gardener, fisherman or art lover, New Buffalo is a four-season destination, with something for everyone to love.
Our Festivals
Each of our festivals is designed to create immersive experiences that appeal to the diverse demographics who live in and visit New Buffalo—from affluent homeowners to music lovers, food enthusiasts, and craft beer and wine aficionados. Explore our festivals below to learn more about the partnership opportunities available for each.
New Buffalo Home, Builder & Garden Festival
A vibrant showcase celebrating the art of building, design, and outdoor living.
Discover an inspiring mix of home improvement specialists, custom builders, and interior designers alongside local artisans, landscapers, and garden experts. From handcrafted décor and outdoor living ideas to architectural innovations and sustainable solutions, the festival unites homeowners, builders, and makers for a weekend of creativity, craftsmanship, and community.
Red, White & BBQ Festival
A patriotic celebration of country music, barbecue, and community spirit.
Enjoy a weekend filled with smoky regional BBQ, craft beer, and local wines while listening to some of the best in live country music. Perfect for BBQ enthusiasts, proud patriots, and visitors looking to savor the flavors and sounds of summer in New Buffalo.
OH YEAH! MUSIC FESTIVAL
A high-energy celebration of sound, style, and self-expression.
Featuring Indie, Hip Hop, R&B, and Alternative acts, this genre-blending festival brings together rising artists, bold street art, and a lineup of local food trucks serving creative bites. Designed for the social, vibrant, and culture-loving crowd, Oh Yeah! Music Fest captures the rhythm of a new generation on the shores of New Buffalo.
Ship & Shore Blues & Soul Festival
A soulful weekend by the water celebrating the heart of the blues.
Experience the legendary Ship & Shore Blues & Soul Festival, featuring powerhouse live blues and soul performances, craft beer and local wine tastings, and an eclectic mix of curated food trucks—all set against the backdrop of Lake Michigan.
irock jazz & Wine Festival
An elegant celebration of jazz, wine, and community.
Experience the magic of smooth and classic jazz performed by local and regional talent, paired with fine wines, craft beverages, and gourmet cuisine along the shores of Lake Michigan. iRock Jazz & Wine is where music lovers, creatives, and connoisseurs gather to celebrate the enduring spirit, artistry, and rhythm of jazz.
Beachglass Brewfest
A celebration of Midwest craft culture set in downtown New Buffalo along Whittaker Street — with Lake Michigan as its backdrop.
Explore a vibrant lineup of regional breweries, wineries, cideries, and distilleries, paired with local eats, live music, and a relaxed summer vibe. Blending the artistry of brewing with the charm of lakeside living, Beach Glass BrewFest brings together beer lovers, wine enthusiasts, foodies, and friends for an unforgettable Whittaker Street experience.
Let’s Talk.
To learn more about Exit One Events partnership opportunities, contact us for more information.